Brera Design District

An ethereal experience that will inspire you

Enter THE SECRET GARDEN and witness an ethereal experience at the Bene Showroom Milano during the Fuorisalone.

A special edition of our outdoor furniture CASUAL by Bene will be showcased in an otherworldly botanical installation. We teamed up with stunning visual talents, amazing paper flower artists and our own gifted designers to build a unique art installation that activates all senses.

Get inspired by this once in a lifetime installation, that changes your perspective on the symbiosis of art and furniture design, while enjoying a BOTANICAL BREAKFAST.

Come celebrate with us our exhibition opening as well as the Milan Design Week opening on Tuesday, 18 april, with a COLOURFUL APERITIVO!

Activities schedule

April 17
09:00 — 16:59 Press preview - The showroom and installation will be open in preview for press tours.
April 18
08:00 — 11:00 BOTANICAL BREAKFAST: Croissants, coffee, fruits, and edible flowers - anything you need to bloom in the morning and enjoy the rest of your day!
17:00 — 21:59 Cocktail party - COLOURFUL APERITIVO: come cheer to the Milan Design Week opening and the reveal of our extraordinary installation THE SECRET GARDEN.
April 19
08:00 — 11:00 BOTANICAL BREAKFAST: Croissants, coffee, fruits, and edible flowers - anything you need to bloom in the morning and enjoy the rest of your day!
April 20
08:00 — 11:00 BOTANICAL BREAKFAST: Croissants, coffee, fruits, and edible flowers - anything you need to bloom in the morning and enjoy the rest of your day!
April 21
08:00 — 11:00 BOTANICAL BREAKFAST: Croissants, coffee, fruits, and edible flowers - anything you need to bloom in the morning and enjoy the rest of your day!

Attention, please! The access to the places indicated in the map is managed and regulated by each individual brand by the existing rules.
Brera Design District and Studiolabo are thus not responsible for the management of people flow and access to any of those places.

Location

Bene Italia Showroom

Foro Buonaparte, 53 - Milano

Access rules

Free entry upon registration We kindly ask you to register here for the BOTANICAL BREAKFAST: The Botanical Breakfast (bene.com) And register here for the COLOURFUL APERITIVO: The Colourful Aperitivo (bene.com) From Tuesday, April 18, to Friday, April 21: The showroom is open to the public until 5 p.m. everyday.



MAIN SPONSOR
Valcucine
OFFICIAL TIMEKEEPER Grand Seiko
2023 EDITION
Milano Design Week