New visions of living and design

www.smeg.com/it

Material and tech research for the new everyday aesthetic

The Smeg Flagship Store invites you to discover SMEG’s 2026 innovations: products designed to accompany everyday life through technology and design, materials and finishes. In a narrative that plays with contrasts and draws inspiration from balance, Musa emerges as a new aesthetic line crafted to meet the needs of a constantly evolving daily life.

Location

Smeg Flagship Store Moscova
Via della Moscova, 58 - Milano

How to get there

Opening hours

Mon, April 20th
h. 10:00—19:00

Tue, April 21st
h. 10:00—17:00

Wed, April 22nd
h. 10:00—17:00

Thu, April 23rd
h. 10:00—17:00

Fri, April 24th
h. 10:00—19:00

Sat, April 25th
h. 10:00—19:00

Sun, April 26th
h. 10:00—19:00

Events

Private party
Tuesday, April 21st
h. 18:00 - 22:00 | By invitation only

Private party
Wednesday, April 22nd
h. 18:00 - 22:00 | By invitation only

Private party
Thursday, April 23rd
h. 18:00 - 22:00 | By invitation only

Cocktail party
Friday, April 24th
h. 19:00 - 21:00 | Free access

Cocktail party
Saturday, April 25th
h. 19:00 - 21:00 | Free access

Exhibitors and companies

SMEG

Founded in 1948, SMEG is a proudly Italian company now in its third generation under the Bertazzoni family. Renowned for creating products that combine technology and style, SMEG produces high-performance appliances made with quality materials for the home.

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