Hiro's Pop-Up House

Hiro returned to Milano Design Week with a pop-up home exhibition which showed the whole collection. "Hiro, Welcome Home", an immersive installation that shows a cozy home environment divided by rooms.

During MDW25 Hiro presents the finalist shelves about the last Call for Ideas. 

Hiro, Bentornati a Casa

๐Ÿ“ Milan Design Week 2025 - Via Varese 8, Milan
๐Ÿ“… April 7-13, 2025
โฐ Opening hours: 10:00 AM - 7:00 PM (Sunday closes early at 4:00 PM)

For the second consecutive year, Hiro returns to Milan Design Week with "Hiro, Welcome Home", an immersive installation that transforms the exhibition space into a real pop-up home. Each room is furnished with Hiro’s collection, creating a warm and familiar environment where design and functionality come together to tell the brand’s story.

Call for Ideas - Reinventing the Shelf

Throughout the week, the three finalist projects from the Call for Ideas dedicated to reinterpreting the shelf in an iconic way will be on display. Selected from over 200 submissions by national and international designers, these innovative designs can be voted on both online and on-site. The winner will be announced on Saturday, April 12, during a special event streamed live on Instagram.

Workshops & Special Events

Hiro enhances the experience with three exclusive interior design workshops:

  • April 8 - Home Office: Personalizing Your Workspace ๐Ÿก๐Ÿ’ป (by Gaia Marzo)
  • April 9 - Shelf & Bookshelf Styling: Proportions, Colors, and Heights ๐Ÿ“šโœจ (by Camilla Corradi)
  • April 11 - Home Styling: Transforming a Plain Corner into a Design Space ๐ŸŽจ๐Ÿ  (by Vania Zorzi)

Additionally, on Thursday, April 10, Hiro will host a VIP & Press Event followed by an exclusive Aperitivo Party (invitation only).

About Hiro

Hiro is a 100% Italian design brand that produces directly in its own workshops in the province of Verona, selling exclusively online. Its minimalist, linear, and colorful style defines its products, designed to furnish every room with functionality. The brand actively involves its community with periodic Call for Ideas, rewarding the creativity of emerging designers.

๐Ÿ“ฉ Contacts
๐ŸŒ Website: hiro.design
๐Ÿ“ง Email: info@hiro.design
๐Ÿ“ Location: Via Varese 8, Milan

Location

Opening hours

Mon, April 7th
h. 10:00โ€”19:00
Tue, April 8th
h. 10:00โ€”19:00
Wed, April 9th
h. 10:00โ€”19:00
Thu, April 10th
h. 10:00โ€”19:00
Fri, April 11th
h. 10:00โ€”19:00
Sat, April 12th
h. 10:00โ€”19:00
Sun, April 13th
h. 10:00โ€”16:00

Events

Presentation
Monday, April 7th
h. 16:00 - 16:30 |   Free access
Workshop
Tueday, April 8th
h. 14:30 - 15:00 |   Pre-registration
Workshop
Tueday, April 8th
h. 16:30 - 17:00 |   Pre-registration
Workshop
Wednesday, April 9th
h. 14:30 - 15:00 |   Pre-registration
Workshop
Wednesday, April 9th
h. 16:30 - 17:00 |   Pre-registration
Press preview
Thursday, April 10th
h. 17:00 - 19:00 |   Pre-registration
Private party
Thursday, April 10th
h. 18:00 - 21:00 |   By invitation only
Workshop
Friday, April 11th
h. 14:30 - 15:00 |   Pre-registration
Workshop
Friday, April 11th
h. 16:30 - 17:00 |   Pre-registration
Award
Saturday, April 12th
h. 16:00 - 17:00 |   Free access

Exhibitors and companies

Hiro design

Hiro is a 100% Italian design brand with in-house production in its workshops in the province of Verona. It sells exclusively online and stands out for its minimal yet colorful style. It engages design lovers in the creative process through periodic consultations on new product ideas.