On the occasion of Milan Design Week 2025, Caruso, an excellence in tailoring, and Vitale Barberis Canonico, one of the world's oldest wool mills led by a passionate family, present NOUS, a mentorship and training project led by architect and designer Gio Pagani, dedicated to young design talents.
NOUS (νοῦς), from ancient Greek meaning "creative intuition," encapsulates the essence of mentorship: the transmission of knowledge, guidance in innovation, and the development of a conscious design vision. NOUS also means "we" in French, symbolizing a project involving various players united by a passion for creativity and materials.
With NOUS, Caruso and Vitale Barberis Canonico offer young designers a concrete opportunity to emerge: guided by Gio Pagani's expertise, four young architects have the chance to develop and create four original design objects linked to the world of sartorial elegance, collaborating with top-tier manufacturing companies specializing in furniture and design accessories.
The project involves four emerging young designers, each with a unique background and a distinctive design vision: Edoardo Patetta, from Milan, an architecture student at the Politecnico di Milano; Matteo Yeuillaz, from Piedmont, a graduate in industrial design from IAAD in Turin; Anna Todorova, from Bulgaria, a graduate in Interior Design from IED Milan; and Elisa Longoni, a Milanese interior designer with degrees in Industrial Product Design and Interior and Spatial Design from the Politecnico di Milano.
Location
Opening hours
h. 14:00—17:00
h. 14:00—17:00
h. 14:00—20:00
h. 14:00—20:00
h. 14:00—20:00
h. 14:00—20:00
h. 14:00—20:00
h. 14:00—20:00
Events
Exhibitors and companies
Caruso
Part of the Lanvin Group since 2017, the company was founded over 60 years ago by a visionary Neapolitan tailor and has grown to become a benchmark for the development and production of luxury tailoring. Caruso is the pinnacle of our savoir-faire.
GIO PAGANI
Gio Pagani interprets living with a modern language that is organic and enduring, but at the same time imperfect and based on the subtle balance between contrasts - romanticism and brutality, luxury and simplicity, rules and transgression - creating a personal aesthetic of “disciplined excesses”.
Vitale Barberis Canonico
For 360 years to today, in the historic factory of Pratrivero, in the heart of Piedmont, the Vitale Barberis Canonico woolen mill has been making fine fabrics for making clothes. Heritage, Innovation and Sustainability are the keywords of the company philosophy.
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