The TEKA experience comes to life

The TEKA experience comes to life: a journey through design, innovation and emotion to discover appliances that inspire meaningful moments.

Memoteca is an immersive journey through design, emotions, and memories. To celebrate TEKA’s arrival on the Italian market during MDW, the brand has chosen to present itself together with AirClad, its installation partner, in an Italian première that combines design, sustainability, and innovation in public spaces, fully reusable.


The experience tells the story of how appliances become part of everyday life, creating meaningful moments. Within the space, visitors can interact with the brand through the Skyshot, a photo experience inspired by the partnership behind the Van Gogh appliance line.

TEKA Memories, on the other hand, is a dedicated area for the brand’s “Eternal Flavours” campaign, where guests can relive past memories through a dedicated activity.
A journey that brings together experience, emotion, and design, transforming the kitchen into a place of shared memory.

Location

Piazza Gae Aulenti
Piazza Gae Aulenti - Milano

How to get there

Opening hours

Tue, April 21st
h. 10:00—19:00
Wed, April 22nd
h. 10:00—19:00
Thu, April 23rd
h. 10:00—19:00
Fri, April 24th
h. 10:00—19:00
Sat, April 25th
h. 10:00—19:00
Sun, April 26th
h. 10:00—19:00

Events

Press preview
Monday, April 20th
h. 10:00 - 11:00 |   By invitation only
Presentation
Monday, April 20th
h. 18:00 - 20:00 |   By invitation only

Exhibitors and companies

TEKA

Since 1924, TEKA has been part of everyday life, at the heart of homes: the kitchen. Founded in Germany, the brand has continuously redefined how kitchens are designed and experienced, with innovations such as built-in appliances and hybrid hobs.

AirClad

AirClad is the go-to modular system for creating premium hospitality, marketing, event, and retail spaces. As a visionary brand, AirClad brings the future of event architecture to your brand and activation, setting new standards and expectations others may only hope to follow.

ITALDESIGN

For over 50 years, Italdesign has been at the forefront of the automotive industry, partnering with both established and emerging players to deliver exceptional solutions in mobility